Apparel & Accessories

Client: Harry Viola Adv./North American Watch
Producer: Photosculptures Inc.
Category: Fabricated Plastic Counter, Shelf or Table Unit
Production Run: 65
Unit Cost Range: $25 - $99
COMMENTS: For insurance purposes, watches had to be taken out of store windows at closing. Watch Sculptures were created out of 1/4-inch black acrylic using a computer and an industrial laser. The software created precise, smooth edging around the sculpture, especially along the inside cuts of the bezel and hands.

Unit Acts as an Entertainment Center and Store

Client: Old Navy Clothing Co.
Products Promoted: Holiday theme to welcome customers P-O-P Company: Sti Screen Tronix Inc., Palo Alto, Calif.
Distribution: 137 Old Navy Clothing Co. stores
Material: Screen printed on 3M Controltac Plus Film 162 with 3M Scotchcal Overlaminate Film 3645
Introduction: November 1995
Notes: This project is said to be the first clear 3M Floor Graphic. 3M now offers clear Controltac Film for floor graphics.

Consumer Promotions International
Apollo Watch Tower (12G)
Apollo Watch Products

Vision Eyewear International Inc.
Infinity 72-Piece Floor Display (4B)

Photosculptures Inc.
Watch Sculpture by Photosculptures Inc. (4A)
Harry Viola Adv./North American Watch

Product: Movado and Esquire watches, Movado jewelry
Number of displays: 65
P-O-P company: Harry Viola Advertising (co-designer), Lyndhurst, N.J.; Photosculptures Inc. (co-designer and manufacturer), Cherry Hill, N.J.
Distribution: Movado design and outlet stores
Introduction: December 1995
Duration: Permanent
Construction: Laser-cut, four-color photo laminated to acrylic