Jos. A. Bank Performance Fabrics Tower Display
Product: Jos. A. Bank performance fabrics
Number of displays: 400
P-O-P company: Keystone/Panel Prints, Old Forge, PA
Distribution: Jos. A. Bank men's apparel stores
Introduction: Spring 2007
Duration: Temporary
Construction: Sulfur board substrate, bleached white board
Set-up: Retail staff
Comments: Jos. A. Bank introduced the popular pop-up tower displays to the apparel category to market its "Stays Cool" line of clothing.