TurboTax Pallet
"As tax day got closer, home tax-preparation program displays were sprouting in-store like spring tulips in a garden.
This corrugated half-pallet from TurboTax packs a lot of product and sell copy into a compressed area, and it does a fine job of selling from three sides. Its bright red, white and blue graphics readily identify the brand name and clearly list the top features and benefits most taxpaying shoppers want.