Pallet Displays

Client: Hasbro Inc., Pawtucket, RI
Product(s) Promoted: Spider-Man 3 and Transformers products
Distribution: Wal-Mart
Number of Stores: 1,580
Production Run Quantity: 1,585
Introduction: March 2007
Intended Duration: One year
Dimensions (H x W x D): 54" x 48" x 40"
Weight: 245 lbs.
Budget Category (U.S.): $851 - $900

Client: North Pole, Rogers, AR
Product(s) Promoted: Tents
Distribution: Wal-Mart
Number of Stores: 3,000
Production Run Quantity: 3,071
Introduction: May 2007
Intended Duration: Three months
Dimensions (H x W x D): 51" x 48" x 30"
Weight: 45 lbs.
Budget Category (U.S.): $26 - $50
Producer: Kendal King Group, Kansas City, KS

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Sony Pictures Home Entertainment, Culver City, CA
Product(s) Promoted: Monster House DVD
Distribution: Wal-Mart stores nationwide
Number of Stores: Not available
Production Run Quantity: 3,350
Introduction: October 2006
Intended Duration: 1 month
Dimensions (H x W x D): 66" x 48" x 24"
Weight: 75 lbs.
Budget Category (U.S.): $51 - $100

Client: Valley Forge Flag Co., Wyomissing, PA
Product(s) Promoted: American Flags
Distribution: Lowe's Stores
Number of Stores: 650
Production Run Quantity: 1,000
Introduction: May 2007
Intended Duration: 4 months
Dimensions (H x W x D): 57" x 48" x 40"
Weight: 200 lbs.
Budget Category (U.S.): $51 - $100
Producer: Weber Display & Packaging, Philadelphia, PA

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Sanford Brands, Oak Brook, IL
Product(s) Promoted: Sharpie, Expo, Papermate and Sharpie Accent Brands
Distribution: Staples
Number of Stores: 1,444
Production Run Quantity: 1,444
Introduction: February 2007
Intended Duration: 3 months
Dimensions (H x W x D): 68" x 48" x 40"
Weight: 110 lbs.
Budget Category (U.S.): $151 - $200

Client: Hasbro Inc., Pawtucket, RI
Product(s) Promoted: Spider-Man 3 and Transformers products
Distribution: Wal-Mart
Number of Stores: 1,580
Production Run Quantity: 1,585
Introduction: March 2007
Intended Duration: One year
Dimensions (H x W x D): 54" x 48" x 40"
Weight: 216 lbs.
Budget Category (U.S.): $651 - $700

Client: DreamWorks Animation/Paramount Pictures, Los Angeles, CA
Product(s) Promoted: Shrek and Shrek 2 DVDs with bonus plush toy gift pack
Distribution: Wal-Mart
Number of Stores: 2,000
Production Run Quantity: 2,000
Introduction: May 2007
Intended Duration: Two weeks
Dimensions (H x W x D): 72" x 46" x 26"
Weight: 195 lbs.
Budget Category (U.S.): $16 - $25

Client: H&R Block Digital Tax Solutions, Kansas City, MO
Product(s) Promoted: H&R Block TaxCut Software
Distribution: Best Buy stores nationwide
Number of Stores: 816
Production Run Quantity: 816
Introduction: January 2007
Intended Duration: 5 months
Dimensions (H x W x D): 96" x 192" x 72"
Weight: 200 lbs.
Budget Category (U.S.): $51 - $100

Client: K'nex Industries, Hatfield, PA
Product(s) Promoted: Connection Toy Set
Distribution: Toys "R" Us
Number of Stores: 460
Production Run Quantity: 500
Introduction: November 2006
Intended Duration: 3-4 months
Dimensions (H x W x D): 86" x 36" x 40"
Weight: 50 lbs.
Budget Category (U.S.): $501 - $550
Producer: The Display Connection Inc., Moonachie, NJ

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Design of the Times 2007 Contest Declaration