Walgreen Co.

Client: Reckitt Benckiser, Parsippany, NJ
Product(s) Promoted: Mucinex Cold and Cough Product Line
Distribution: Walgreens
Number of Stores: 6,725
Production Run Quantity: 6,725
Introduction: 9/1/13
Intended Duration: 0-3 months
Dimensions (H x W x D): 17" x 36" x 13"
Weight: 20 lbs.
Budget Category (U.S.) $26 - $50 (display only)

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: Olay Regenerist & Luminous skin cleansers/cremes
Distribution: Walgreens
Number of Stores: 5,000
Production Run Quantity: 5,000
Introduction: 2/28/14
Intended Duration: 0-3 months
Dimensions (H x W x D): 30" x 29" x 20"
Weight: 5 lbs.

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: Olay Luminous product line
Distribution: Walgreens nationwide
Number of Stores: 8,000
Production Run Quantity: 8,000
Introduction: 2/1/14
Intended Duration: 60 days
Dimensions (H x W x D): 32" x 47" x 18"
Weight: 2 lbs.
Budget Category (U.S.) < $5 (display only)

Client: Chattem Inc., Chattanooga, TN
Product(s) Promoted: Nasacort Allergy 24hr Nasal Spray 60 and 120 Dose
Distribution: Drug: CVS, Walgreens, Rite Aid
Number of Stores: 22,075
Production Run Quantity: 22,105
Introduction: 2/10/14
Intended Duration: 6-9 months
Dimensions (H x W x D): 7" x 36" x 10"
Weight: 10 lbs.

Client: Pfizer, Madison, NJ
Product(s) Promoted: Advil Film Coated
Distribution: Walgreens
Number of Stores: 8,000
Production Run Quantity: 8,000
Introduction: 8/19/13
Intended Duration: 1 year
Dimensions (H x W x D): 6" x 18" x 10"
Weight: 5 lbs.
Budget Category (U.S.) $51 - $100 (display only)

Client: Colgate-Palmolive Company, New York, NY
Product(s) Promoted: Colgate Optic White Toothbrush + Whitening Pen & OW Paste new item launch
Distribution: Walgreens
Number of Stores: 2,500
Production Run Quantity: 2,500
Introduction: 2/3/14
Intended Duration: 4 weeks
Dimensions (H x W x D): 9" x 18" x 5"
Weight: 5 lbs.

Client: Procter & Gamble, Cincinnati, OH
Product(s) Promoted: Gillette Venus, Secret, Herbal Essences, Tampax
Distribution: Walgreens
Number of Stores: Arch/Sides: 3497, Endstand: 5011 kits
Production Run Quantity: Arch/Sides: 3497, Endstand: 5011 kits
Introduction: 3/15/14
Intended Duration: 0-3 months
Dimensions (H x W x D): 82" x 70" x 16"
Weight: 12 lbs.

Client: The Hershey Company, Hershey, PA
Product(s) Promoted: Twizzlers Strawberry Licorice
Distribution: Walgreens
Number of Stores: 7,679
Production Run Quantity: 7,679
Introduction: 5/15/14
Intended Duration: 0-3 months
Dimensions (H x W x D): 56" x 36" x 18"
Weight: 8 lbs.
Budget Category (U.S.) $16 - $25 (display only)