Unilever Co.

Client: Unilever Bestfoods, North America, Englewood Cliffs, N.J.
Introduction: August 15, 2003
Producer: Smurfit-Stone Display Group, Richmond, Va.
Size of Run: 2,500
Dimensions (H x W x D): 5' x 2' x 2'
Weight: 75 lb.
Comments: To reduce costs, the product's existing shippers were case cut and inserted into this display to assure the product was held upright during shipment and at retail.

Client: Unilever Bestfoods, North America, Englewood Cliffs, N.J.
Producer: Smurfit-Stone Display Group, Richmond, Va.
Duration: Temporary
Production Date: September 2003
Size of Run: 10,000
Comments: Prepacked shippers were used to introduced a new spokesperson for the brand, Clifford the Big Red Dog.

Client: Unilever Home and Personal Care, Greenwich, Conn.
Introduction: November 5, 2003
Dimensions (H x W x D): 2' x 2' x 2'
Weight: 5 lb.
Producer: Array, Los Angeles
Duration: Temporary
Size of Run: 21,000
Comments: At drug accounts Walgreens, CVS and Eckerd, this display earned 85% sell-in. The display hits stores prepacked along with an optional Spanish-language header that can be swapped in.