Client: Sears Holding Corp., Hoffman Estates, IL
Product(s) Promoted: 80th Anniversary Celebration
Distribution: Sears Retail Chains
Number of Stores: 2,091
Production Run Quantity: 2,200
Introduction: 7/2/07
Intended Duration: 1 month
Dimensions (H x W x D): 72" x 36" x 24"
Weight: 8 lbs.
Budget Category (U.S.): $26-$50 (display only)
Producer: Wunderman - Chicago, Chicago, IL
Design of the Times 2008 Contest Declaration