Client: Henkel, Scottsdale, AZ
Product(s) Promoted: Purex Complete 3-in-1 Laundry Sheets
Distribution: Kroger, Publix, CVS
Number of Stores: 10,000
Production Run Quantity: 30,000
Introduction: 5/4/09
Intended Duration: 4-6 weeks
Dimensions (H x W x D): 60" x 21" x 16"
Weight: 29 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Alliance, a RockTenn Co., Winston-Salem, NC
Design of the Times 2009 Contest Declaration