Foray Try Me Pen Tester Endcap
Client Company: Office Depot
Producer: InnoMark Communications
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 1 year
Production Date: 6/09
Production Run Quantity: 1,100
Unit Cost: Under $100:
Objectives: Impact merchandising for minimum cost. Create a beautiful endcap display with a tester shelf that will entice the consumer to try the Foray pens and showcase the variety of styles and colors available.