Meijer tied in to Unilever’s Sept. 20 FSI event with a half-page digital feature in its concurrent circular spotlighting antiperspirant dry sprays from Degree, Suave, Dove and Axe.
Meijer tied in to Procter & Gamble’s Aug. 30 brandSaver FSI event with a back-to-school-themed, full-page feature in its concurrent circular offering $5 off a future receipt with purchase of $25 worth of household products or $20 worth of health and beauty care products.
