Kroger

Client: Kashi, La Jolla, CA
Product(s) Promoted: Kashi line of whole grain products
Distribution: Stop & Shop, Wegmans, Kroger, King Soopers, Fry's, Smith's, Ralph's, Fred Meyer, Publix, Wakefern, Safeway, Vons
Number of Stores: 1,485
Production Run Quantity: 1,536
Introduction: 8/30/08
Intended Duration: August 30 - October 20, 2008
Dimensions (H x W x D): 57" x 126" x 17"
Weight: 23 lbs.
Budget Category (U.S.): $51 - $100 (display only)

Client: ConAgra Foods, Omaha, NE
Product(s) Promoted: Healthy Choice Fresh Mixers
Distribution: Walmart, Kroger
Number of Stores: 1,200
Production Run Quantity: 1,200
Introduction: 7/31/08
Intended Duration: 3-4 weeks
Dimensions (H x W x D): 60" x 48" x 20"
Weight: 150 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Smurfit-Stone ImagePac, Jackson, WI

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Design of the Times 2009 Contest Declaration

Client: Microsoft Corp., Redmond, WA
Product(s) Promoted: XBOX Videogame
Distribution: Nationwide: GameStop, Game Crazy, Fry's Electronics,
Number of Stores: 5,050
Production Run Quantity: 5,050
Introduction: 9/23/08
Intended Duration: 2 months
Dimensions (H x W x D): 60" x 35" x 17"
Weight: 11 lb.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Origin LLC, Burbank, CA

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Design of the Times 2009 Contest Declaration

Client: Casio, Dover, NJ
Product(s) Promoted: Casio's Line High Speed Cameras, S-R, FS-10, FC-100, FH-20
Distribution: Fry's Electronics Stores
Number of Stores: 34
Production Run Quantity: 50
Introduction: 5/11/09
Intended Duration: One year plus
Dimensions (H x W x D): 72" x 48" x 16"
Weight: 50 lbs.
Budget Category (U.S.): More than $1,001 (display only)
Producer: Design Display Group Inc., Carlstadt, NJ

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Design of the Times 2009 Contest Declaration

Client: Henkel, Scottsdale, AZ
Product(s) Promoted: Purex Complete 3-in-1 Laundry Sheets
Distribution: Kroger, Publix, CVS
Number of Stores: 10,000
Production Run Quantity: 30,000
Introduction: 5/4/09
Intended Duration: 4-6 weeks
Dimensions (H x W x D): 60" x 21" x 16"
Weight: 29 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Alliance, a RockTenn Co., Winston-Salem, NC

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Design of the Times 2009 Contest Declaration

Client: H.J. Heinz Co., Pittsburg, PA
Product(s) Promoted: Heinz Classico Pasta Sauces
Distribution: Nationwide to Kroger, Ralph's, Food 4 Less
Number of Stores: 650
Production Run Quantity: 1,300
Introduction: 3/8/09
Intended Duration: 1-2 weeks
Dimensions (H x W x D): 50" x 24" x 20"
Weight: 500 lbs.
Budget Category (U.S.): $401 - $450 (includes product)
Producer: Packaging Unlimited, Louisville, KY

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Design of the Times 2009 Contest Declaration

Client: Banfi Vintners, Old Brookville, NY
Product(s) Promoted: Xplorador
Distribution: Liquor Stores, Supermarkets (Open States): Publix, Kroger, etc.
Number of Stores: Inventory depleted
Production Run Quantity: 500
Introduction: 1/1/09
Intended Duration: 3 - 6 months
Dimensions (H x W x D): 69" x 26" x 15"
Weight: 53 lbs.
Budget Category (U.S.): $201 - $250 (display only)

Client: H&R Block Digital Tax Solutions, Kansas City, MO
Product(s) Promoted: TaxCut Software
Distribution: National retailers including Microcenter and Fry's Electronics
Number of Stores: 1,250
Production Run Quantity: 1,250
Introduction: 11/30/08
Intended Duration: 5 months
Dimensions (H x W x D): 65" x 40" x 40"
Weight: 100 lbs.
Budget Category (U.S.): $251 - $300 (display only)

Client: The Kroger Co., Columbus, OH
Product(s) Promoted: Earth Sound Reusable Bags
Distribution: Supermarkets, Columbus Division
Number of Stores: 127
Production Run Quantity: 127
Introduction: 5/28/09
Intended Duration: Permanent
Dimensions (H x W x D): 84" x 84" x 18"
Weight: 175 lbs.
Budget Category (U.S.): More than $1,001 (display only)
Producer: DigiCo Imaging, Columbus, OH

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Design of the Times 2009 Contest Declaration