Kmart

Client: Universal Home Entertainment, Universal City, CA
Product(s) Promoted: Barbie Island Princess DVD
Distribution: Most major retailers
Number of Stores: 2,400
Production Run Quantity: 2,400
Introduction: 9/18/07
Intended Duration: 1 month
Dimensions (H x W x D): 71" x 47" x 16"
Weight: 22 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Origin LLC, Burbank, CA

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Design of the Times 2008 Contest Declaration

Client: KAO Brands Co., Stamford, CT
Product(s) Promoted: John Frieda Luxurious Volume family of shampoos, conditioners, stylers and finishers
Distribution: Kmart, Meijer, Fred Meyer/Kroger
Number of Stores: 2,950
Production Run Quantity: 2,959
Introduction: 5/12/08
Intended Duration: 2 months
Dimensions (H x W x D): 30" x 10" x 10"
Weight: 15 lbs.
Budget Category (U.S.): $11 - $15 (display only)