Home Depot

Retailer: The Home Depot
Location: Atlanta

Client: DeWalt, Towson, MD
Product(s) Promoted: Saw and Drill Accessories
Distribution: Home Depot
Number of Stores: 1,200
Production Run Quantity: 1,200
Introduction: March 2007
Intended Duration: 6 months
Dimensions (H x W x D): 65" x 24" x 24"
Weight: 67 lbs.
Budget Category (U.S.): $151 - $200
Producer: Taurus Display, Moorestown, NJ

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Black & Decker, Towson, MD
Product(s) Promoted: Auto Wrench, Handi-Saw, Laser Drive Cordless Drill
Distribution: Home Depot
Number of Stores: 2,000
Production Run Quantity: 2,000
Introduction: May 2007
Intended Duration: 2 months
Dimensions (H x W x D): 54" x 48" x 30"
Weight: 65 lbs.
Budget Category (U.S.): $101 - $150

Client: Wagner Spray Tech, Plymouth, MN
Product(s) Promoted: Airless Sprayers and Accessories
Distribution: Home Depot, Lowe's, Tractor Supply Co., Ace Hardware
Number of Stores: 60
Production Run Quantity: 60
Introduction: April 2007
Intended Duration: 2-3 years
Dimensions (H x W x D): 120" x 64" x 36"
Weight: 120 lbs.
Budget Category (U.S.): $701 - $750