Client: Procter & Gamble, Toronto, ON
Introduction: January 2006
Product(s) Promoted: Shampoo and conditioner
Distribution: Food/Drug/Mass channels nationally in Canada
Intended Length of Use: 2 to 4 weeks
Size of Run: 2,000 units
Dimensions (H x D x W): 9.25" x 14" x 28.5"
Weight: 2.5 lbs.
Producer: Upshot, Chicago, IL
Design of the Times 2006 Contest Declaration
What were the objectives for this entry?
