Column: Sights & Sounds P2PX Preview: Encouraging Brands to Be Mobile-First During his P2PX keynote, Facebook executive will delve into how they can make it happen Coca-Cola Brings Drinks to Kroger's 'Heroes' Party Q&A: Facebook's Erin Hunter Lowe's Springs into Social Social Buying and CPGs Brands mostly leave the 'buying' behind while figuring out how to best leverage social sites in their shopper marketing Bright, Shiny & Annoying Fresh & Easy Makes Plans for Dinner Paper Mate Counters Pen Envy Campaign positions new InkJoy line as 'most stolen pen' By Word of Mouth Brand ambassadors, blogs and social media sites are changing the way brands connect with shoppers First Previous 2 3 4 Next Last