Dollar General tied in to Unilever’s Sept. 20 FSI event with a feature in its concurrent circular promising shoppers $2 off the purchase of $8 worth of products from brands including Caress, Suave and Degree.
Hershey Co. is drumming up additional support for its Dollar General-exclusive Reese's "Stuffed with Pieces" white creme and peanut butter cups via account-specific floorstands.