Zantac 150 CVS BOGO Shelf Tray
Client Company: Boehringer Ingelheim
Country of Production: United States
Country of Placement: United States
Intended Length of Use: 2 months
Producer: Rand Diversified Companies
Unit Cost: Under $25
Production Date: 10/28/2009
Production Run Quantity: 7,100
Objectives: To communicate value on Zantac product at CVS by offering a free 8-count Cool Mint product with purchase of any large count item as well as an Extra Care dollar off offer.
Materials: Litho mounted corrugated.