Packaging Strategies: The Art of the Shipper Selling better with graphics on shipping cases, trays and multi-packs Campbell Soup Sam's Club Packaging Pepperidge Farm 'Garfield' Packaging Using Research to Guide P-O-P Decisions Using research to guide, assess and improve in-store marketing Ralphs Will Stay at Home This Summer Hungry-Man's King-Sized Adventure A case study from the Promotion Marketing Association's 2004 Reggie Awards 'Garfield' Gulps Up Goldfish Partnership A&P Wears Green Brands for St. Patrick's Day A&P Dump Bin New Product Pacesetters 2003 Analyzing the most successful new products of 2002-2003 First Previous 164 165 166 167 168 Next Last