ShopAdvisor Inc. and its mobile proximity platform will partner with Mobee, a crowdsourcing platform that collects consumer data, to improve its analytics and real-time data on location-based campaigns.
The Budweiser Clydesdales went live on Facebook Live. Anheuser-Busch capitalized on the fever of the most watched World Series in 25 years and put the Clydesdales into the Chicago Cubs victory parade.
