Client: The Gillette Co., Boston, MA
Introduction: June 2005
Product(s) Promoted: Batteries
Distribution: Wal-Mart
Intended Length of Use: 2 months
Size of Run: 7,144
Dimensions (H x D x W): 6' x 4' x 4'
Weight: 350 lbs.
Producer: New Dimensions Research Corp., Melville, NY
Design of the Times 2006 Contest Declaration
What were the objectives for this entry?