Super Bowl & Football

Client: Kraft, Anheuser-Busch, Coca-Cola, Northfield, IL
Product(s) Promoted: Kraft Products, Coca Cola Products, Budweiser Products
Distribution: IGA Stores across the country
Number of Stores: 500
Production Run Quantity: 690
Introduction: 1/3/10
Intended Duration: 4 weeks
Dimensions (H x W x D): 42" x 57" x 2"
Weight: 8 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: 3 Strikes Activation, Oceanside, NY

Client: Heineken USA , Lancaster, PA
Product(s) Promoted: Heineken Beer in Multiple Packages
Distribution: Supermarkets
Production Run Quantity: 1,125
Introduction: 12/29/09
Intended Duration: 30 days
Dimensions (H x W x D): 85" x 60" x 12"
Weight: 15 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Baird Display, Waukesha, WI

Design of the Times 2010 Contest Declaration

Client: Anheuser-Busch InBev, St. Louis, MO
Product(s) Promoted: Budweiser family of brands
Distribution: Supermarkets and liquor stores nationwide
Number of Stores: 1,621
Production Run Quantity: 1,621
Introduction: 5/15/10
Intended Duration: 6-8 weeks
Dimensions (H x W x D): 27" x 49" x 51"
Weight: 8 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Meyers, Minneapolis, MN

Design of the Times 2010 Contest Declaration

Client: LG Consumer Electronics, Englewood Cliffs, NJ
Product(s) Promoted: Home Theater Components
Distribution: Sears, Fry's, Regional Electronic Stores
Number of Stores: 500
Production Run Quantity: 500
Introduction: 5/15/09
Intended Duration: Permanent
Dimensions (H x W x D): 51" x 48" x 21"
Weight: 100 lbs.
Budget Category (U.S.): More than $1,000 (display only)
Producer: Trans World Marketing, East Rutherford, NJ

Client: Kraft Foods, East Hanover, NJ
Product(s) Promoted: Ritz, Triscuit, Wheat Thins, Planters, Velveeta, A.1. Steak Sauce, Kraft Mayonnaise, Kraft Dressing
Distribution: Supermarkets
Number of Stores: 5,000
Production Run Quantity: 11,000
Introduction: 1/9/10
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 75" x 29" x 39"
Weight: 29 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: Temple Inland and Eastwest MG, Indianapolis, IN

Client: The Sunflower Group, Overland Park, KS
Product(s) Promoted: SoBe Lifewater
Distribution: Target Corp.
Number of Stores: 1,800
Production Run Quantity: 1,800
Introduction: 5/29/10
Intended Duration: 1 week
Dimensions (H x W x D): 18" x 18" x 10"
Weight: 4 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Meyers, Minneapolis, MN

Design of the Times 2010 Contest Declaration

Client: Heinz, Pittsburgh, PA
Product(s) Promoted: Heinz Ketchup/ Pittsburgh Steelers 6-pack
Distribution: Heinz stores and online
Production Run Quantity: 3,500
Introduction: 2/1/09
Intended Duration: 1 year
Dimensions (H x W x D): 10" x 15" x 3"
Weight: 5 lbs.
Budget Category (U.S.): $16 - $25 (includes product)
Producer: Packaging Specialists, Cheswick, PA

Design of the Times 2010 Contest Declaration

Client: Basic Research, Salt Lake City, UT
Product(s) Promoted: Fat Burner, Calorie Control and Quick Start
Distribution: Walmart, Walgreens, Rite Aid, GNC
Number of Stores: 3,500
Production Run Quantity: 4,000
Introduction: 6/10/09
Intended Duration: 6 months
Dimensions (H x W x D): 69" x 36" x 26"
Weight: 15 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: The Strive Group, Cincinnati, OH

Design of the Times 2010 Contest Declaration