Abstract: "Measuring the Value of Point-of-Purchase Marketing with Commercial Eye-Tracking Data" Video Advertising in Malls Increases Ad Recall and Purchase Intent, Study Finds Abstract: "Objects, Decision Considerations, and Self-Image in Men's and Women's Impulse Purchases" "A Model of In-Store Consumer Decision-Making" Rite Aid Gets Last Dibs on 'Spider-Man 2' Tie-ins Levi Strauss Feeds Sears a Burger King Offer H-E-B Takes Three Brand Mates Back to School Paper Mate Pens Back-to-School Campaign Kohl's Makes In-Store Music with Michelle Branch Mike and Ike Candies Get New Look First Previous 982 983 984 985 986 Next Last