Pillsbury Takes Leap Merchandising Refrigerated Baked Goods Interactive Advertising: Network Keeps Growing Miller Shows Its Cool Federal Express: Absolutely, Positively Partners Keeping Control of Creative and Costs Many marketers like open-bid situations to ensure low cost and strong creative efforts, but they pay for it in the end Pringles: Can't Stop Selling 'Em P-O-P Buying Begins With Selecting Right Vendor Whether it's a short-term project or a long-term relationship, finding the proper P-O-P company to work with is vital American Water Heater Goes Low-Tech to Simplify Selling Stroh's Brews Up 'Retro' Look for Schlitz Beer PNY Electronics Uses Low-Tech Interactive First Previous 1133 1134 1135 1136 1137 Next Last