Marie Callender's Hoping to 'Whrrl' Across Social Media In the Black with 'Ops' Marketing Activision builds pre-order awareness through game footage and pre-launch retail events Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. Kmart Creates Its Own 'Christmas Story' Lowe's Digitizes Gift Giving Walmart Polishes its Big Apple Image Food Lion 'Celebrates' with Private Label Safeway Highlights Holiday Deals Walgreens, PepsiCo Make 'Super' Plans Target Spends Holidays with Apple First Previous 653 654 655 656 657 Next Last