Pepsi Lipton Brings the Leaf to Life Pure Leaf uses iconic image on permanent displays to connect with 'choiceful consumers' So-Lo-Mo Central: June 2014 Dove Wants Women to Embrace Underarm Care Tongue-in-cheek creative builds awareness for what manufacturer calls a neglected body part MillerCoors Targets Millennials' Spirits Miller Fortune combines the taste, alcohol content and presentation of liquor brands into a beer Newcastle Celebrates 'Underdog' Role Campaign leverages excitement surrounding annual NCAA basketball tournament Callaway Goes Big for Big Bertha Relaunch With new technology the focus, store takeovers are part of the integrated marketing mix Target Thinks Now is a 'Good' Time Publix Makes a Simple Plan with Sandra Lee Rite Aid Takes Another 'Walk' with Revlon Food Lion Fishes for Sustainable Seafood First Previous 521 522 523 524 525 Next Last