Kmart Denim Mural Display
Client: Kmart Corp., Troy, Mich.
P-O-P Company: Mark Bric Display Corp., Hopewell, Va.
Division: Permanent, Mass Merchants
Comments: The denim mural served as the umbrella piece for a uniform signage program in a department that was given a 40-percent increase in floor space. The mural proved to be a colorful and effective addition to previously unused space and brought clarity to the department's image.