PepsiAmericas Kentucky T-Shirt On-Pack
Product: Pepsi products
Number of displays: 85 vending snipes; 300 prizes awarded
P-O-P company: 3 Strikes Activation, Rahway, NJ
Distribution: State of Kentucky tourist centers and rest stops
Introduction: December 2006
Duration: One month
Construction: Plastic bottles, adhesive-backed vinyl clings
Set-up: Route drivers