"With a fine custom header for a major supermarket and a nice consumer offer featuring another Huggies product, this display had great potential. But it looks like it's been hit by a car (maybe a school bus from the previous page?). If they were going to invest in that much corrugated, why not make it strong enough?
Report Card:
- Brand: B. Points for the header and offer; minus points for not doing a ship test to check structure.
- Producer: D. Nice job with the graphics, but poor design and inadequate testing resulted in at least four display failure points.