Meijer tied in to Johnson & Johnson's Oct. 4 FSI event with a feature in its concurrent circular offering $5 off a future receipt with purchase of $20 worth of Motrin, Johnson's Baby, Listerine or Aveeno.
Ahold USA's Stop & Shop, Giant-Carlisle and Giant-Landover chains used Sept. 18/20 circular features to offer loyalty cardholders $3 off a $10 purchase of select products from Unilever’s Dove.