Can We Talk? Today, more people are getting involved in P-O-P decisions. Who's pivotal, and what happens when retail departments clash? Improving The Odds at Hardware Stores Does Your P-O-P Answer These Questions? Chains Take the Lead In Driving P-O-P Decisions As retail markets consolidate, marketers strive to develop partnerships with key accounts -- but is there room for a senior partner in the mix? ECR Study Makes P-O-P Suggestions Mass Merchants Speak Out on P-O-P Retail Pressures Bring Closer Relationships The squeeze on margins and space has marketers and retailers working more closely than ever before -- but it creates friction as well. Husqvarna Focuses On Ease of Use Fostex Simplifies Recording With Co-Branded P-O-P Explosive Growth in Branded Retail Propels 'Lifestyle-Branded' Merchandising First Previous 824 825 826 827 828 Next Last
