Twitter Delves into E-Commerce Event Marketing: Getting Personal on the Path to Purchase Event marketing is more than doling out samples. It's hyper-targeting an audience and providing a full brand experience. 'Avatar' Integrates Mobile Media, Retail 20th Century Fox decks displays with readable codes to download movie clips Augmented Reality Taking Shape Brands and retailers are starting to experiment with this 3-D technology, which has implications for in-store and mobile marketing. Target Revs Racing Sponsorship Publix Sweeps Back to School Retailers Lag on Mobile Case Study: 'Scrabble at Subway' 2009 Campaign Case Study: Pedigree 'Crazy Pet Owners' Digital Campaign Delhaize Banners Host Summer Sweeps First Previous 679 680 681 682 683 Next Last