Dick's Heads Back to School Stumbling Along the Path to Purchase OfficeMax Introduces iPhone App Macy's Partners with Shopkick Compare & Contrast Twitter Delves into E-Commerce Event Marketing: Getting Personal on the Path to Purchase Event marketing is more than doling out samples. It's hyper-targeting an audience and providing a full brand experience. 'Avatar' Integrates Mobile Media, Retail 20th Century Fox decks displays with readable codes to download movie clips Augmented Reality Taking Shape Brands and retailers are starting to experiment with this 3-D technology, which has implications for in-store and mobile marketing. Target Revs Racing Sponsorship First Previous 668 669 670 671 672 Next Last