Walmart is incentivizing pre-orders of Universal Pictures' The Secret Life of Pets on home video by dangling early access to the film digitally via Vudu and throwing in three Minions "mini-movies" as a bonus.
Sam’s Club staged a one-day promotion offering the “lowest prices of the season” on "hot tech" and "cool toys," for the first time offering mobile users an exclusive sneak peek at the savings through its application.