Ingredient Merchandising Forget cyberspace -- using good old-fashioned P-O-P, Intel transformed an arcane bit of technology into a household word Banana Boat Redesigns Suncare Merchandiser Minwax Formby's Relaunches With New Packaging, P-O-P Expansion Advertising Many high-share, low-growth brands are now using advertising to suggest new ways to use the brand or new situations in which it can be consumed. Milk-Made Promotes Cool Cow Drink In Stores National Campaign Supports M&M/Mars "Why Wait" Promotion Justin Boot Offers Two Displays for "Original" Line Carillon Importers: Showcasing Premium Spirit Instinct and innovation lead the way to successful P-O-P at Carillon Importers Ltd. Stroh's Revs Up Sales with Racing Promo Mickeys and 'Scream 2' Unite for Fright Eeeeeek! First Previous 438 439 440 441 442 Next Last