Client: The Clorox Co., Oakland, CA
Product(s) Promoted: Multi-brand
Distribution: All Lowe's Stores
Number of Stores: 1,557
Production Run Quantity: 311,400
Introduction: 4/1/08
Intended Duration: 6 months
Dimensions (H x W): 9" x 25"
Budget Category (U.S.): Less than $5 (display only)
Producer: MARS Advertising, Southfield, MI
Design of the Times 2008 Contest Declaration