Displays & Signs

Product: Dial Corp. Breck haircare products
Number of displays: 300
P-O-P company: Display-Pak, Minneapolis
Distribution: Mass merchandisers, grocery and drug stores
Introduction: Mass merchandisers, November 1991; grocery and drug stores, February 1992
Duration: Promotional
Construction: Corrugated cardboard with vinyl handles and acetate strips to hold the products
The Breck Suitcase shows off "one of each flavor" in the haircare product line.

Product: Ziff-Davis Publishing Co. PC Magazine, PC Computing, and other computing magazines
Number of displays: 70
P-O-P company: Stor-Rite Fixtures, Michigan City, Ind.
Distribution: Computer stores
Introduction: July 1991
Duration: Permanent
Construction: Slatwall panel
Magazine racks for Ziff-Davis's computer publications should blend well with the slatwall look of many computer stores. The publisher wanted to create a display that would require nothing of the retailer except restocking.

Product: Model kits
Number of displays: 200
P-O-P company: The Howard Marlboro Group, New York
Distribution: Hobby stores, drug and grocery store chains
Introduction: March 1991
Duration: Permanent
Construction: Steel
The Revell-Monogram Hobby Center takes up a minimum of floor space.

Client: Motorola Paging, Boynton Beach, Fla.
Product: Pagers
Size of run: 20,000
Distribution: Telecommunications stores
Introduction: February 1992
Duration: Permanent
Construction/Materials: Injection-molded plastic, fabricated acrylic, vacuum-formed plastic, sheet metal
Dimensions (H x W x D): 24" x 11" x 11"
Weight: 4 pounds
Producer: Visual Marketing Inc., Chicago