Displays & Signs

P-O-P company: DLG Productions
Client: XLO Electric
Product: Audio and video interconnect cables
Released: July 1995
The XLO Electric display uses a Clegg Industries' Voice Promoter (an interactive voice-messaging device) to help the company's sales staff explain the advantages of its products. Activated by the push of a button, each of five detailed messages describes a different XLO Electric product.

Barnum's Animals Endangered Collection Display Tower
Conocraft

P-O-P company: Consumer Promotions Inc.
Client: Procter & Gamble Co.
Product: Oil of Olay
Released: April 1995
The Oil of Olay Flexible Shelf System was designed to complement new package graphics. In addition to organizing the product, the display features a slide bar that can be used to change the facial "beauty shots" on the display and reveal an information panel. The interactive slide bar is spring-loaded to return to the face visual after each use. The display recently was honored with a Silver Outstanding Merchandising Achievement award.

Sony Electronics DSS Floorstand
Thomas A. Schutz Co.

P-O-P company: Chesapeake Display & Packaging Co.
Content developer: Image Technology Inc.
Client: MCI Telecommunications Corp., State Government & University Segment
Product: Campus MCI Multimedia Network
Released: January 1995

Jenni Gymnast Interactive Display
White Plus

Fall '95 Street Hockey P.O.P
DCI Marketing