Keeping Control of Creative and Costs Many marketers like open-bid situations to ensure low cost and strong creative efforts, but they pay for it in the end Pringles: Can't Stop Selling 'Em Miller Shows Its Cool Small, Select Group Speeds the Process Using a handful of vendors to supply all work keeps competition alive, cuts work, if right group is found Dutch Boy Expands P-O-P With Book and CD-i Kiosk Floor Finishing Display Helps Companies Enter Rental Market Trebor Bassett Introduces Fruitang Fruit Chew Displays American Greetings Refreshes CreataCard Kiosks CompuCook Simplifies Menu Planning American Water Heater Goes Low-Tech to Simplify Selling First Previous 1064 1065 1066 1067 1068 Next Last
