The Legend of P-O-P 2004 P-O-P Trends Report: Retailers Rate Marketing Tactics A survey of retailer executive attitudes and practices Walgreens Puts Brands on the Calendar Best Buy Rolls Out Exclusive Stones DVD Coconuts Pushes P-O-P as Merchandise Shaw's Bakes with Betty Crocker Rite Aid Bets on 'Cat' for Holiday Drive Consumer Purchase Observations Consumer attitudes about shopping in the supermarket, drug and mass channels Revlon Red Suits Eckerd, Walgreens Kmart Gets Dolled Up for Bratz Promo First Previous 930 931 932 933 934 Next Last