Account-Specific

Operators are demanding that product marketers supply signage that better conforms to their design image and adds to the uniform look of the store.

An in-store environment for Toys "R" Us' flagship Manhattan store features Microsoft Corp.'s Xbox product line.
Producer: DCI Marketing, Milwaukee

Products: Cosmetic solution products
Number of displays: 75
P-O-P company: Pratt Group West, Tustin, Calif.
Distribution: Sephora USA stores
Introduction: March 2002-March 2003
Duration: Permanent
Construction: Acrylic, laminate
Display set-up: Sephora staff
This permanent acrylic display was created to invite customers to try any one of English Ideas' cosmetic solution products. It was designed exclusively for Sephora USA stores.

J & R Computer World in New York gave Epson America the opportunity to place a concept shop program in its store.
Producer: Array, Los Angeles

Products: Cosmetic solution products
Number of displays: 75
P-O-P company: Pratt Group West, Tustin, Calif.
Distribution: Sephora USA stores
Introduction: March 2002-March 2003
Duration: Permanent
Construction: Acrylic, laminate
Display set-up: Sephora staff
This permanent acrylic display was created to invite customers to try any one of English Ideas' cosmetic solution products. It was designed exclusively for Sephora USA stores.