Marketers: How has the amount of account-specific P-O-P changed? Ahold USA 2003 Promotional Activity Walgreens Promotional Activity, 2002-2003 Now Playing Entertainment tie-ins may generate more buzz than sales Retailers: How much account-specific P-O-P have you demanded in the past 12 months? Kraft Dishes Out Multi-Brand Sweepstakes H-E-B Serves Up Ethnic Meal Deal Slim-Fast, Wal-Mart Ring in 2004 Halls Fruit Breezers Scream Again Circuit City/Sony/ 'Rolling Stone' ROP Ad First Previous 2925 2926 2927 2928 2929 Next Last
