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Retail Intel Series 2025

1/24/2025
Great Northern
In partnership with

Reimagining the Future of In-Store

Our Retail Intel Series features special retailer and brand guests in each episode. Join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.

The Path to Purchase Institute invites you to listen in to a discussion with executives from today’s leading retail chains, emerging brands and parallel industries as we dive into the issues impacting the evolution of retail.

Attendees will:

  • Hear firsthand retailer insights and experiences navigating successes and challenges in the market.
  • Discover how changing shopper behavior is reinventing retail across various segments.
  • Explore the shifting dynamics that will impact commerce marketing across all channels of the retail arena.

Sign up now to gain insights, get inspired and go enact change at your own organization with the learnings from Retail Intel 2025.

Creativity in Commerce

 
 
Even in a fluctuating and demanding business environment, imagination and storytelling have a place in marketing efforts. This retailer and brand panel will explore the role of creative in delighting and engaging consumers. The panelists will also discuss which kind of activations have proven successful, as well as the role of emerging technology in campaigns.
 
Speakers:
 
  • Matt Rader, Senior Category Manager for Omnicommerce, Dreyer's Grand Ice Cream

  • Molly Hjelm, Corporate VP, Head of Retail Media, Ace Hardware

  • Jared Scott, VP, Commerce, Spark Foundry

  • Dan Sabanosh, Director of Shopper Marketing, Great Northern Instore

  • Charlie Menchaca, Managing Editor, Path to Purchase Institute

Retail Roundup 2025

 
 
Despite numerous external challenges, there are some success stories at retail this year. A retailer and brand panel will discuss programs as well as initiatives that made a difference with shoppers. The panelists will also share lessons learned — and what 2026 might bring.

Speakers:
 
  • Elizabeth Perryman, Head of Marketing and Partner Experience, Albertsons Media Collective
  • Enrick Garcia, Senior Director, Shopper Marketing, Nutrabolt
  • DeeDee McCoy, Director, Omnichannel Marketing, Chomps
  • Dan Sabanosh, Director of Shopper Marketing, Great Northern Instore
  • Charlie Menchaca, Managing Editor, Path to Purchase Institute
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