Best Buy Canada, Bell Canada Open First Express Store
Best Buy Canada and telecommunications provider Bell Canada have opened a Best Buy Express store, the first of 167 planned nationwide for the small format banner.
The Best Buy Express opened in June in the Guildford Town Centre, located in Surrey, British Columbia.
In January, the partners revealed plans to convert Canadian Tech retailer The Source's remaining locations to the Best Buy Express format. All stores are expected to open by the end of 2024.
“Opening 167 stores in five months may be a North American first. It’s certainly bold in retail today. We’re excited to see these new stores come to life as we double our store count, expanding our presence across Canada,” Ron Wilson, president, Best Buy Canada, said in a media release. “We’re proud to be able to offer our ultimate shopping convenience to new and existing customers.”
Customers can expect a curated assortment of tech SKUs, and will be able to order from more than 100,000 products through Best Buy’s fulfillment network.
Other highlights include:
Quick and easy pickup: In addition to shopping Best Buy’s full assortment online, customers will be able to pick up and return products at these locations.
Exclusive telecom services: Stores will sell Virgin Plus and Lucky Mobile telecommunications services, all backed by sales and support staff.
Geek Squad services: Options will include Geek Squad Protection and services for all consumer electronics products.
"After months of planning and preparation, everyone here at Bell is thrilled to see the first Best Buy Express open its doors. It’s a huge milestone in our partnership with Best Buy, and it’s just the beginning with more stores coming soon,” Blaik Kirby, group president, consumer and small business, Bell Canada, said in the statement. “We’ve combined the best of both companies to create a one-stop shop for Canadians and all their tech and connectivity needs. We’ve made the shopping experience more accessible, convenient, and enjoyable for our customers and we couldn’t be more excited that it’s here now.”