EuroShop Returns in Early 2023
EuroShop’s 2023 Retail Trade Fair, which takes place Feb. 26 through March 2 in Germany, will bring together the international retail industry and its partners at Dusseldorf Exhibition Centre for the 21st time.
As it does every three years, the event will serve as the international highlight for the global retail sector in the coming year. This year particularly, retailers are hungry for the contacts, opportunities and perspectives that innovation and information platform EuroShop offers.
“Offline retail was hit hard by the COVID-19 crisis. Now, it’s time to act,” said Elke Moebius, director of EuroShop, in a news release. “Many companies used the lockdown months to re-think and redesign their sales areas and are investing in comprehensive remodeling projects.”
As physical retail stores have changed from being purely “places to shop” to “places to be,” shoppers are looking for a more engaging experience. Shopping in a familiar atmosphere with personal assistance is still an integral part of retail’s DNA, but no longer exclusively. Flexible room design and popups are trending just as much as are “infotainment” areas with interactive digital offerings. Plus, the metaverse is also in emerging in retail.
These trends are reflected in EuroShop 2023, which will feature eight dimensions:
- Shop Fitting & Store Design/Visual Merchandising (Halls 10, 11, 12)
- Surfaces & Materials (Hall 13)
- Lighting (Hall 9)
- Foodservice Equipment (Hall 14)
- Refrigeration & Energy Management (Halls 14, 15, 16, 17)
- Retail Technology (Halls 4, 5, 6, 7a)
- Retail Marketing (Halls 3, 4)
- Expo (Hall 1)
Key Players Attending
The extensive list of companies on EuroShop’s exhibitors list includes:
Shop Fitting, Store Design & Visual Merchandising
Atrezzo, Caddie SAS, DLV, Grottini, Hans Boodt Mannequins, HMY Group, Itab, Jab Josef Anstoetz, Je Modern-Expo, Kingsmen, Konrad Knoblauch, Mago, Mannequins Bonami, Schweizer Project, Tegometall, Uecge, Umdasch, Wanzl
Surfaces & Materials
3A Composites, Artstone Panel, EFKA, Forbo Flooring, Gerflor, Krion, Kronoplus, M. Kaindl, Röhm, Sibu, Steel Color
Lighting
Bäro, DWD, Hera, Imoon, L&S Italia, Ledxon, Lival Oy Ab, Molto Luce, Oktalite, Signify Netherlands, Xal
Food Service Equipment
Debag, Fri-Jado, Hobart, MHS Schneidetechnik, MIWE, Rational, S.A.M. Kuchler, Ubert, Unox Deutschland, Welbilt Deutschland, Wiesenheu
Refrigeration & Energy Management
Arneg, Bitzer, Carel, CIAM, Criocabin, Danfoss, ebm-papst Mulfingen, Emerson Climate, Epta, Frost-Trol, ISA, Kaplanar, Luve Group, Pastorfrigor, Rehau, Schott, Viessmann, Wurm
Retail Technology
4POS, Adyen, Axis, Bizerba, Blue Yonder, Checkpoint, Cima, CPI Crane Payment Innovations, Diebold Nixdorf, DIGI Deutschland, Epson, GK Software, Glory, Hanshow, Honeywell, Mettler-Toledo, NCR, Nedap, Partner Tech Europe, POS Tuning, Pricer, Pyramid, SES Imagotag, Tomra, Toshiba, Tyco, Verifone, Zebra
Retail Marketing
Ameria, Holbox, Kendu In-Store, Kürten & Lechner, Moss, Oechsle Display, Ores Tanitim, Radio P.O.S., Scala, VFK Renzel
Expo & Event Marketing
ADEXPO, Aluvision, beMatrix, Duo Messesysteme, Fundus7, IFES, Kohlhaas, Memo Steel, Octanorm, Schendel & Pawlaczyk, Spacecube
The complete list of exhibitors is available online at www.euroshop-tradefair.com.
Supporting Events
EuroShop will also feature a lineup of side events, including:
Seven stages
Alongside trade fair activities, EuroShop will have seven stages for lecture and discussion forums with speakers addressing new industry developments, innovative trends and best practices. Admission is free for all EuroShop visitors without pre-registration. The stages will be the Store Design stage, Retail Designers’ stage, Retail Technology stage, Connected Retail stage, Start-up stage, Retail Marketing stage and Expo & Event stage.
Special Areas
The Special Areas of EuroShop return to offer free spaces for specialists, startups and the X, Y & Z Generations to brainstorm ideas, visions and innovative products. The Special Areas include the Designers’ Village, the Start-up hub, POPAI Shop Global Village and IFES Global Village as well as the Italian Lighting Lounge.
Special Premieres:
“FoodInnovation” is an international “village-style” networking platform where suppliers of food solutions exchange ideas with food retailers and food service providers. Arranged around a communicative market square, the sector will offer a spectrum of solutions, from convenience food and innovative food concepts to packaging.
The “Future Urban Lab” presents and develops new “attractivity” factors and visiting occasions for tomorrow’s cities. The interactive and experiential format aims to provide inspiration for the entire industry.
The “Room4Senses” focuses on sensory perception. Students from the Technical School for Advertising Design Stuttgart reduce the sensorics of the trade fair audience to four senses at the Room4Senses special.
The “Retail Ball Game” of the Dusseldorf University (HSD) invites attendees to take a deep breath, reflect, seek orientation and play around with ideas. This open communication platform addresses challenges and solutions for retail in the coming years and focalizes a better and more open connection between a wide variety of disciplines in the urban sphere.
EuroShop Awards
The EuroShop Awards recognize outstanding achievements of the international retail community and related fields.
The EuroShop Retail Design Awards will recognize outstanding store concepts and store designs, as will the Retail Technology Awards Europe (reta) for excellent IT and the science award of EHI for excellent scientific work.
Additionally, the Shop!/ POPAI D-A-CH Awards, the IFES Development & Innovation Award and the Exhibitor Magazine EuroShop Awards will be presented during EuroShop 2023.
The event will be open daily to trade visitors on Feb. 26 to March 2 from 10 a.m. to 6 p.m. To register for the event, click here.