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Top Retail Media Stories From January

Amazon unveils ad-tech service for online retailers, Dentsu hires IAB’s Jeffrey Bustos, and CVS bets on in-store media.
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A number of retailers, brands and commerce marketing entities shared retail media-related advancements, executive changes, collaborations and other news and perspectives in January. Some of P2PI’s notable headlines included:

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Nominate a colleague or peer for P2PI's third annual Retail Media Awards by Friday, Feb. 7. The program spotlights innovative leaders across brands, retailers, agencies and solution providers who are effectively leveraging (or helping others leverage) retail media for successful digital and omnichannel campaigns. Learn more now

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