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Retail Intel Series 2024

1/29/2024
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Our Retail Intel Series features special retailer and brand guests in each episode. Join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.

The Path to Purchase Institute invites you to listen in to a discussion with executives from today’s leading retail chains, emerging brands and parallel industries as we dive into the issues impacting the evolution of retail.

Attendees will:

  • Hear firsthand retailer insights and experiences navigating successes and challenges in the market.
  • Discover how changing shopper behavior is reinventing retail across various segments.
  • Explore the shifting dynamics that will impact commerce marketing across all channels of the retail arena.

Sign up now to gain insights, get inspired and go enact change at your own organization with the learnings from Retail Intel 2024.

Evolving Retail Experiences

 

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In a world of endless distractions and countless shopping options, engaging consumers in effective ways remains key. What can CPGs do to make an impact with limited budgets and floor space? This retailer panel will discuss dynamic brick-and-mortar activations, best practices and how technology (including retail media) is improving the consumer experience.

Speakers:

  • Ben Weisel, Director, Media Strategy & Sales, Dick's Sporting Goods
  • Melissa Gonzalez, Principal, MG2/MG2 Advisory
  • Michael La Kier, VP, Brand Development, IGA
  • Dan Sabanosh, Director of Shopper Marketing, Great Northern Instore
  • Charlie Menchaca, Managing Editor, Path to Purchase Institute

Beauty, Health and Wellness

 
 

As more consumers prioritize their well-being, how are retailers and brands responding? An expert panel will explore the activations and trends within health and beauty resonating with shoppers. The brand and retailer panel will also discuss how they utilize technology to enhance the omnichannel experience.

Speakers: 

  • Lauren Biondi, Manager, Social Media & Content Creation, Wakefern Food Corp.
  • Amy Avellar, Director, Customer Marketing, SmartyPants Vitamins 
  • Tanuja Singeetham, Head of Regional Digital Marketing & eShop, Salonory NA, Henkel Beauty 
  • Dan Sabanosh, Director of Shopper Marketing, Great Northern Instore 
  • Charlie Menchaca, Managing Editor, Path to Purchase Institute

Retail Roundup 2024

 
 

How did retailers and CPGs succeed this year, and what will they work on for next year? Join an expert panel as they discuss their biggest wins and opportunities. The brand and retailer panel will also share best practices for shopper engagement and inspiration for the physical and digital shelf.

Speakers:

  • Glenn Figenholtz, SVP of Merchandising, Lowes Foods

  • Karina Kromsov, Chief Revenue Officer, Afia Foods

  • Niccolo Gloazzo, Senior Director of Media and Omnichannel, Kettle & Fire

  • Dan Sabanosh, Director of Shopper Marketing, Great Northern Instore

  • Charlie Menchaca, Managing Editor, Path to Purchase Institute

 

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