Safeway Collaborates with YouTuber MrBeast

With the help of multiple brand sponsors, the retailer created a fully stocked mock grocery store as the site for MrBeast's latest video challenge, "Survive in a Grocery Store."
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International

Introducing Retail Media Summit Canada

On Feb. 6, 2024, P2PI will bring an event designed to help CPGs, retailers and marketing professionals navigate the complicated retail media arena to Toronto.
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International

PetSmart Offers In-Store Photos with Santa

The retailer is luring shoppers to stores by offering pet parents a festive photo opportunity for their dog or cat as well as extra incentives for participating loyalty members.
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Retail Media Unplugged Video Series

Tune in to our new video series, "Retail Media Unplugged," presented in partnership with Criteo.

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Need Intel on the Retail Industry? Join us!

Featuring special retailer guests in each episode, join us for a dialogue about current trends and strategies that are driving innovation for the next era of retail.

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What Retail Media is Missing

Execs from Adsta, Kraft Heinz and Bob Evans Farms come together to cut through the noise surrounding retail media networks and reveal essential insights to help CPGs navigate the space strategically.

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