As retailers and brands race to connect digital insights with real-world execution, shelf intelligence has emerged as a powerful tool to bridge the gap.
AI can provide real-time insights at scale to address execution challenges from pricing compliance, to on shelf availability, to display execution and new product launches.
Formerly at New Engen and now with Inmar Intelligence, she was named "Executive of the Year" in November as part of P2PI's Women of Excellence program.
P2PI's retailer profiles are updated and added to regularly with e-commerce news, retail media developments, collaborations and more. Here is a sampling of recent activity — which is updated biweekly.
From creating a retailer investment matrix and breaking internal silos to embracing social commerce and AI tools, Mars Snacking's Kelly Spehar and Monster Energy's Ben Galvin detail their retail media strategies and work to meet shoppers where they are and where they want to discover.
Programming emphasized action over abstraction and underscored a shared push toward real-world execution. Explore key themes and highlights from the event.