Retailer Campaigns

Amazon reveals that this year's event was its biggest in history, while outside data indicates a stronger halo effect for other retailers than in last year’s event.

Amazon bolstered its assortment in May by adding digital storefronts from Rothy’s and Kiehl’s Since 1851.

The regional chain uses May’s designation as “National Pet Month” to promote a sweepstakes and bulk-purchase incentive.

Recent retail news includes the arrival of back-to-school savings and the emergence of Prime Day competitors.

An 88-foot dome, set up this month in Montreal first and then Toronto, will feature live DJ sets and 360-degree visuals of Mexico landscapes.

The direct-to-consumer skin care brand launched a limited-edition collection tied to the June 14 theatrical release of Disney-Pixar’s “Inside Out 2.”

Loblaw's latest compact supermarket debuts in Toronto's Liberty Village neighborhood.

The Loblaw banner's new pricing strategy includes lower prices on individual items.

Through its partnership with the Aston Martin Aramco Formula One team, Lego team brought a 564-piece set to Walmart in June.