Digital Marketing

We offer a close look inside the store to showcase how the retailer is highlighting its biggest prestige hair launch to date.

April 30, 2025 Webinar: Join key thought leaders from the Path to Purchase Institute’s Retail Media Guild (RMG) on April 30 to learn how brands and retailers are Redefining objectives & Breaking down internal silos.

Explore how retailers are elevating the category with increasingly competitive annual spring sales.

See how the retailer is expanding a long-term partnership and focusing on the product detail page experience.

Learn how the mall operator is leveraging anonymized first-party data to enhance audience targeting for brands and retailers.

Costco, Ahold Delhaize, Instacart, P2PI and others shared retail media-related advancements, collaborations, other news and perspectives during the month.

A pallet display stocks a $15 Lego Creator Springtime Animal PlayPack and a $19.95 Cute Bunny set, both of which are only available at Walmart.

Manufacturers should invest their dollars in a few key areas for success this year, writes Bradley Keefer of Keen.

Our new industry resource, created in collaboration with the Retail Media Guild share group, unpacks approaches to holistic campaign planning and analysis.

Engage loyalty app users by adding QR codes to receipts.